ConnectAd is the leading programmatic innovator in the Alps-Adriatic region


ConnectAd Demand is an independent digital media service agency in the Alps-Adriatic region that is known for its innovative capacity. With more than five years of experience and expertise in programmatic advertising, ConnectAd is one of the leaders and the expert in data-driven campaigns in the German-speaking and Adriatic space.

ConnectAd products are based on the latest technologies and most current data, strictly optimized according to algorithms and enriched by the know-how and the expertise of our experienced staff.

We are pleased that you have shown an interest in ConnectAd. Due to the very complex processes and diverse possibilities, we recommend that you book a complimentary, non-binding consultation with one of our programmatic experts.


ConnectAd Services

Our Products

We are the programmatic advertising pioneer in the German-speaking and Adriatic space.

Since 2011, we have been dealing with the automated processing of campaigns in real time – always on the front line with new developments, tools and opportunities in the online advertising world.

100% Transparency

Transparency, honesty and client-centric consultation are our top priority. We always explain the booking strategies to our clients, how the campaign is managed, the websites to which impressions were delivered, which user group/s were targeted, and above all: a transparent account of the costs incurred.

ConnectAd BDA

BDA – BRAND DRIVEN ADVERTISING

ConnectAd BDA (Brand-Driven Advertising) gives you the opportunity to roll out your branding campaigns exclusively in the desired premium media.

The big advantage is that the rollout takes place via a central system. This can ensure that you can reach the desired number of users across all media.

Of course, our ConnectAd BDA product is also completely transparent and can be combined with all possible targeting criteria and variants (conversion optimization, visibility, interaction with the advertising medium, etc.)

In addition to display, we can also implement inStream and mobile campaigns.


ConnectAd CDA

CDA - CONTEXT DRIVEN ADVERTISING

ConnectAd CDA (Context-Driven Advertising) puts your advertising message in the correct context, completely dynamic and automatically adapted to the respective editorial content. This way, you never deviate from the topic and have virtually 0% wasted coverage.

We work together with the world’s leading technology vendors and can offer a unique product that allows you to fill your desire themes with your brand and products.


ConnectAd DDA

DDA - DATA DRIVEN ADVERTISING

ConnectAd DDA (Data-Driven Advertising) is our crème de la crème of the advertising world that is based solely on data models. The existing user profile (of course, in addition to our strict quality and brand safety criteria) is the only thing crucial for the rollout.

ConnectAd operates an own DMP (Data Management Platform) and actually works – as one of the few Austrian providers – with own self-generated and verified user data.

It is particularly interesting when it comes to using the so-called ‘look-alike’ models. We try to find out which tangible target group is actually active on your website or has interest in your products. This way, we can significantly expand your customer base and help make your business even more successful.

Data-based advertising is one of the most complex topics. ConnectAd will always be at your side, without obligation.


ConnectAd XDA

XDA - CROSS DEVICE ADVERTISING

ConnectAd XDA (Cross-Device Advertising) allows the identification of users across all end devices. We can recognize whether it was the same user who looked at your website from the smartphone in the morning, from the desktop computer in the afternoon, and from the tablet in the evening.

ConnectAd XDA is the unbeatable link between mobile, tablet and desktop.

ConnectAd XDA provides a more detailed overview of the number and type of contacts you have reached across different devices with your campaign. XDA opens a new way of addressing customers and a better understanding of the customer journey of your target groups.


ConnectAd DMP

DATA MANAGEMENT PLATFORM

Data is the key to a successful and sustained campaign. ConnectAd makes all the relevant decisions in real time, checks the available data material with a variety of leading data providers and provides valuable cross-device insights.

We ensure that your own data is available for your campaign together with our data pool and the pool of leading providers.

DMP possibilities:

  • Integration of your own CRM data
  • Tracking user interactions on your website
  • Target group segmentation
  • Look-alike modeling
  • External data from leading data providers
  • Expansion of your target groups
  • Data marketplace
  • Offline & online data linking

ConnectAd Data Management Platform is seamlessly linked with our shopping tool and takes all the necessary decisions in real time. This way, we can guarantee that the records are always up-to-date and no “technology break” happens at any time.



Get in touch






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Imprint

ConnectAd Demand GmbH

Office Vienna
Margaretenstraße 87/11
1050 Vienna
Austria

Fon +43 1 236 35 44 – 0
Fax +43 1 236 35 44 – 500

demand.connectad.io
connect@connectad.io

Managing-Director
Richard Tuschkany (rt@connectad.io)
Andrea Dalinger (ad@connectad.io)
Vedran Bilos (vb@connectad.io)

Sitz Wien, FB-Nr. 429642b
Handelsgericht Wien
UID Nummer ATU69420414